Since 1999, companies have relied on Bettersell Solutions to help transform their sales organizations. Literally, if you have all the revenue you need, you don't need us. We are former sales leaders who have made all the mistakes before and have learned from the best. We bring the best practices from many industries to help you meet your revenue goals.
Bob Hatcher biography
Bob Hatcher is a seasoned sales and marketing executive. For the past twelve years he has led BetterSell Solutions and become one of the top sales consultants and facilitators in the country. With a 20+ year career in professional services and technology, he has led the introduction of a number of new products and companies into the marketplace. He is particularly effective at helping clients with positioning and differentiation in the marketplace as well as aligning sales organizations through the application of best sales practices.
His consulting clients have included many technology companies, advertising, strategic consulting firms, document management companies, environmental firms, and financial services companies. His breadth and depth allow him to offer strategic advice on go-to-market strategies.
Bob's resume includes seven years at Lotus Development Corporation where he managed strategic alliances and the IBM relationship prior to IBM's acquisition. He was also a sales and business development principal in two very successful startup companies that went public in the late 90s.
His educational background includes a BS from the University of Massachusetts (Lowell), an MS from Colorado State University and an MBA from Bentley College.