Sales solutions for big-ticket, B2B, complex selling
Helping companies achieve sales excellence for more than twenty years!
The first company to apply behavioral economics to selling
We all have cognitive bias. We help you overcome and deal with them.
Loss aversion - we HATE to lose
Your prospects hate to lose. We show you how to leverage it.
Confirmation bias - we hear what we want to hear!
Do you or your team have “happy ears”? We show you how to recognize it and deal with it.
Optimism bias - we thing we're better than we are!
91% of drivers think they are above average. How good do you think you are?
And, dozens more biases that can kill a sale!
Almost 200 biases have been identified and many can hurt your chances.
We help technology companies become world-class sales organizations. For over a dozen years clients have counted on BetterSell Solutions to help them sell more. Specializing in big-ticket, B2B, complex sales. if you are looking to improve the selling capabilities of your organization to a world-class level, then read on.
As one of the top sales consulting companies in the world, we not only teach and implement the methodologies but we stay engaged to ensure you are getting the results you want. Implementing a sales methodology is only part of the job. Becoming an agile, smart, adaptable sales organization is a journey.
Specializing in the application of behavioral economics to the world of big-ticket sales, we can show you the pitfalls of cognitive bias and how to leverage them to your benefit.
All of this can result in:
- Better win rates
- Better forecasting
- Faster sales cycles
Are you a Massachusetts-based company looking for sales training? If so, it’s likely that you can get up to half of your sales training paid for by the Commonwealth.
Every Massachusetts-based employee pays for this out of every paycheck. Many of our clients have had up to half of their sales training paid for. Give us a shout and we can show you the way.
Read our new whitepaper, Moneyball Selling
Moneyball revolutionized the world of professional baseball. We’re doing the same for the world of big-ticket, B2B, complex selling. Read our whitepaper now!
Founder and CEO, BetterSell Solutions
- Helping technology companies achieve their sales goals for over thirty years.
- Author of the upcoming book Moneyball Selling, the story of how behavioral economics has revolutionized the science and art of selling.
- Contact me now for your next sales kickoff meeting!
Do you really know why you win or lose? Don’t leave it to your reps to tell you. We now have do win-loss reviews for our clients. Using our proprietary scorecard methodology that leverages behavioral economics we can give you the real, unbiased reasons your customers spurn you or buy from you.
Looking for a Keynote speaker for 2019? Here are two popular topics:
Are we doing the right things?
Doing a sales kick-off and need a keynote speaker? Bob’s talk on Moneyball Selling can be delivered in one or two hour sessions.
Looking for more in-depth sales training. Moneyball Selling is provided in two, four or six-hour workshops. Your people will gain hands-on experience with bias and learn to apply them to their individual selling situation.
If you are like most Chief Sales Officers you know you have a tough job. Experts claim that they average about eighteen months on the job before getting fired. In fact, we contend that being a sales leader in today’s market is the loneliest job in the world! The pressures you get from both above and below are tremendous. Where do you turn? Answer, your Sales Summits group.